How Does Nokia Continue to be Successful in The U.S. Market Essay

How Does Nokia Continue to be Successful in The U.S. Market - Essay Example The aim of this research presented in the essay is to analyze how Nokia continue to be successful in the United States Market. The onslaught of new cell phone brands from China and India is a strong factor prompting Nokia to be on its toes ready and eager to come up with more accessories and benefits for the Nokia cell phones. The public must now use a cell phone to get emails. One very popular cell phone is known as the Iphone which is being marketed by the this brand called Apple. Apple should be one of the hall of fame companies for coming up with the first computer. The old standard of sending messages is through the use of snail mail or the post office has declined because companies and individuals can communicate better and faster using the email and yahoo messenger or the new favorite of the crowed, Skyped chat. The researcher then presents some of the Nokia famous products and demonstrates the income statement of Nokia company, that shows that the company was very successful during the years 2005 to 2007. The researcher then concluds that Nokia continues to be successful in the United States market, mostly because the company continues to innovate by adding additional benefits of buying a cell phone. Conclusively, the researcher also mentiones that Nokia continues to be successful in the United States Market because of the strong advertising promotions that Nokia is willing to pay for. The returns of the advertising budget will include increased revenues, increased gross profit and increased net profits.